I have always had a deep reverence for the untold — the beauty that runs beneath our choices, the patterns we carry without even knowing, the stories waiting to be heard.

My life in London shaped much of this knowing. I trained and worked as a filmmaker and director, where I learned not only how to frame a story but how to witness the quiet truths behind it. Whether working with actors, real people, or the invisible space between the two, I developed an eye for nuance and a deep sensitivity to the emotional layers of a narrative.

From there, my path unfolded across sectors — from film to advertising, from corporate consultancy to digital and lifestyle brands. Each role demanded its own kind of fluency. I was immersed in industries that moved fast and thought sharp, but even in the most structured environments, it was always the people who interested me most.